Please provide a description of your company in 50 words or less.
Chatter is a best-in-class customer feedback solution owned by Stingray Media. Chatter’s artificial intelligence-driven conversational surveys have delivered solid ROI to Macy’s, Express, Staples, Fanatics, Lush Cosmetics, Domino’s and others by helping them understand what is important to their customers — and why.
Why did you join RSPA?
Chatter currently serves enterprise customers, but its solution is equally applicable to small and medium-sized businesses. Through RSPA, we want to make our simple yet sophisticated platform available to businesses of all sizes.
What are the core values of your company?
A laser focus on our technology and service to our customers.
What verticals do you serve?
Retail, eCommerce, hospitality. We enable enterprises to elevate customer experience, grow conversion and believe that their customers and other constituents hold important keys to a wide range of areas for improvement.
What products/services do you provide?
Chatter uses artificial intelligence and SMS/chat to engage in one-on-one conversations with customers — both buyers and non-buyers. Customers are enticed to participate in a variety of ways, including in-store signage offering incentives or links/buttons on websites and in emails. Our open-ended conversations go below the tip of the iceberg to uncover what is important to customers, and how it impacts their satisfaction. We deliver real-time, actionable data, including instant alerts when we talk to a dissatisfied customer. We also measures and improve Net Promoter Score (NPS), an important scientific measure not only of customer satisfaction, but of the likelihood that a business will grow.
Name one fun fact that makes your company different from others.
When we asked several enterpriser customers to allow us to use them in case studies, they declined. Chatter is their “secret weapon,” they told us, and they don’t want their competitors to know about it.
What is the most encouraging thing you see for the future of the retail IT industry?
Two things: The proliferation of APIs and other methods of connecting applications and the ability to generate recurring revenue.
The best point of contact is Clinton Baller or Rick Albert
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