RSPA Trusted Advisor Ep. 56: Opportunities and Challenges for Women in Today’s Retail IT Channel

Episode 56 of “The Trusted Advisor” features 2021 RSPA W2W Leaders of the Year Nell Alverson, the Director of Channel Marketing at ScanSource, and Breanna Brown, Global Marketing Manager for APG. Alverson, Brown, and the RSPA’s Jim Roddy discuss opportunities and challenges for women in today’s channel, actions both men and women can take to avoid bias and promote inclusion, and changes the retail IT industry should embrace to accelerate progress.

“The Trusted Advisor,” powered by the Retail Solutions Providers Association (RSPA), is an award-winning content series designed specifically for point of sale resellers and software developers. Our goal is to educate you on the topics of leadership, management, hiring, sales, and other small business best practices. For more insights, visit the RSPA blog at www.GoRSPA.org.

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For more information on RSPA Academy EXCELerate, visit learn.GoRSPA.org.

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Jim Roddy is the Vice President of Marketing and a Business Advisor for the Retail Solutions Providers Association (RSPA). He has been active in the POS channel since 1998, including 11 years as the President of Business Solutions Magazine, six years as an RSPA board member, one term as RSPA Chairman of the Board, and several years as a business coach for VARs, ISVs, and MSPs. Jim has been recognized as one of the world’s Top 100 Retail Influencers by RETHINK Retail, a Leading CannaTech Influencer by 420MSP, and is regularly requested to speak at industry conferences on SMB best practices. He is author of two books – The Walk-On Method To Career & Business Success and Hire Like You Just Beat Cancer – and is host of the award-winning RSPA Trusted Advisor podcast. For more information, contact JRoddy@GoRSPA.org.