RSPA Trusted Advisor Ep. 99: Tech Trends in Label Printing with Jon Levin and Kate Orara of Star Micronics

In Episode 99 of “The Trusted Advisor,” RSPA CEO Jim Roddy talks technology trends in label printing with Jon Levin, Director of Product Management at Star Micronics, and Kate Orara, Star’s Partner Development Manager. Levin and Orara share how VARs and ISVs can take advantage of new delivery avenues requiring new labeling solutions, increased consciousness related to food safety and allergens, and helping merchants go green and save money at the same time. 

“The Trusted Advisor,” powered by the Retail Solutions Providers Association (RSPA), is an award-winning content series designed specifically for retail IT VARs and software developers. Our goal is to educate you on the topics of leadership, management, hiring, sales, and other small business best practices. For more insights, visit the RSPA blog at www.GoRSPA.org 

Watch Episode 99 now:

“The Trusted Advisor” is also available on Amazon Audible, Apple Podcasts, Google Podcasts, Pandora and Spotify, subscribe today!


Jim Roddy is the President and CEO of the Retail Solutions Providers Association (RSPA). He has been active in the retail IT channel since 1998, including 11 years as the President of Business Solutions Magazine, six years as an RSPA board member, one term as RSPA Chairman of the Board, and several years as a business coach for VARs, ISVs, and MSPs. Jim has been recognized as one of the world’s Top Retail Influencers by RETHINK Retail, a Leading CannaTech Influencer by The CannaTech Group, and is regularly requested to speak at industry conferences on SMB best practices. He is author of two books – The Walk-On Method To Career & Business Success and Hire Like You Just Beat Cancer – and is host of the award-winning RSPA Trusted Advisor podcast. For more information, contact JRoddy@GoRSPA.org.