Please provide a description of your company in 50 words or less.
Duda is a leading white-label web-building platform for retailers. With industry-leading AI and API-driven automation, merchants can transact online and offline, with their systems in sync, across the world using any payment gateway. Duda combines services, subscriptions, and retail into one platform designed to streamline ownership and grow transaction volume.

Why did you join RSPA?
To give software providers and VARs more ownership of their merchant relationships with an ultra-customizable, high-performing, white-label website building platform. Popular B2B website-building platforms continue to integrate more sophisticated retail solutions into their products, creating unacceptable levels of competitive risk. Duda aims to level the playing field by giving the retail IT industry their own fully-featured website builder, seamlessly connected to their core offering with robust REST APIs and presented fully under their own brand.

What are the core values of your company?
At Duda, we put openness, care, and growth at the center of everything we do. We’re open to feedback, failure, and humor—with inclusivity ingrained into every decision. We care about our team’s success, one another, and our customers, and we take pride in doing our best work and communicating thoughtfully. We take accountability and mentor one another, all while striving for excellence. These are the values that drive our diverse, global team each and every day.

What verticals do you serve?
Duda is a B2B2SMB company, meaning we proudly serve the businesses that serve small- and medium-sized businesses around the world—in whatever shape that comes in. Often, that includes digital marketing agencies, SaaS companies, traditional media publishers, hosting and domain providers, value added resellers, payment service providers, and point-of-sale systems. What do all of these verticals have in common? They all need a high-performing, white-label website builder to help their SMB clients win online.

What products/services do you provide?
Duda provides businesses with an industry-leading white-label website builder as well as a robust suite of REST APIs and a powerful AI Stack capable of automating the entire platform. Websites built on Duda consistently boast the highest average Core Web Vital scores. Combined with automatic and integrated SEO and AEO best-practices, these sites are born ready to rank in both traditional and AI search. Duda’s website building platform is fully-featured, with powerful, API-driven eCommerce and role-based user permissions for clients and team members supported by award-winning custom support and account management to help your business go-to-market faster and overcome obstacles quicker.

Name one fun fact that makes your company different from others.
The name “Duda” was inspired by Jeff “The Dude” Lebowski, the titular character of the 1998 cult classic “The Big Lebowski,” our founders’ favorite film. The Cohen Brothers’ classic inspires more than just our name. Much like the iconic, Persian-style carpet featured in the movie, we like to think that for a lot of businesses our white-label platform “really tie[s] the room together.”

What is the most encouraging thing you see for the future of the retail IT industry?
Small- and medium-sized business owners are becoming more tech savvy. They demand more features from their software, and they demand that those features work together more seamlessly than before. This creates so much opportunity for businesses looking to expand their product suite and to take advantage of the efficiency-gains promised by AI. It’s one thing to offer the tools and the software that power a retail business, it’s another thing entirely to offer the solutions that drive your merchants’ key business metrics.

Connect with us:

The best point of contact is Peter Edquist.
Email: peter.edquist@duda.co
Phone: 7043241764


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