MORRISTOWN, N.J.  — Order Portal, an end-to-end online ordering ecosystem engineered for independent hospitality operators, today announced the launch of its turnkey white-label mobile app platform. The new service allows independent pizzerias, fast-casual venues, and local restaurants to launch fully customized, native iOS and Android mobile applications under their own brand name on the Apple App Store and Google Play Store.

While third-party marketplace apps often charge upward of 30% per transaction and withhold customer data, Order Portal’s white-label mobile applications empower restaurant owners to establish direct digital relationships with their patrons. The custom apps feature one-click reordering, integrated digital gift cards, customizable $1 = 1 point loyalty rewards programs, and automated push notifications, all built on a flat-fee model that protects operating margins.

“As former pizzeria operators, we know how hard it is to build a brand only to watch third-party apps take 30% and hide your own customers from you,” said Thomas M. D’Ascoli, Co-Founder of Order Portal. “Our white-label apps give independent kitchens the exact same mobile technology national chains use, published under their own name, fully integrated with their kitchen printers, and at a flat rate that actually protects their bottom line.”

Key Capabilities of Order Portal’s White-Label Mobile Ecosystem Include:

• Custom App Store Publishing: Complete setup, design, and ongoing management of native iOS and Android apps published directly under the restaurant’s business name.
• Direct Kitchen Printing: Instant, automated order routing to in-store thermal line printers, including Star Micronics CloudPRNT and Epson IP printers, with zero manual merchant interaction required.
• Integrated Loyalty & Marketing: Built-in rewards, digital gift card generation, and automated push notifications to drive direct repeat orders.
• Full Data Ownership & Direct Payouts: 100% merchant ownership of customer order histories, email lists, and phone numbers, with same-day payments deposited directly into the merchant’s processing account.

The white-label app service is available immediately as part of the complete Order Portal platform, alongside custom web ordering, Google Business Profile management, and native automated age verification.

To learn more about Order Portal or to schedule a demonstration, visit www.getmyorderportal.com.

About Order Portal
Order Portal is an end-to-end online ordering ecosystem engineered to give independent restaurants full control over their digital operations. Founded by pizzeria industry veterans, Order Portal provides custom-branded iOS/Android apps, high-speed web ordering, turnkey kitchen hardware integration, automated compliance, and managed local marketing, all designed to help local operators protect margins and build lasting customer relationships.