RSPA Trusted Advisor “Quick Take” Ep. 91: Leadership Cheat Codes for VAR/ISV CEOs

In Episode 91 of “The Trusted Advisor,” Rick Feuling, the CEO of VAR/ISV RITE Enterprises and Cloud Retailer, previews his RetailNOW 2023 education session “Five Cheat Codes on How to Lead: From One VAR/ISV CEO to Another.” Feuling and the RSPA’s Jim Roddy discuss the ethics of persuasion, how to talk pay changes with your employees, and how to transition from being a VAR to the VAR/ISV hybrid business model.

“The Trusted Advisor,” powered by the Retail Solutions Providers Association (RSPA), is an award-winning content series designed specifically for retail IT resellers and software developers. Our goal is to educate you on the topics of leadership, management, hiring, sales, and other small business best practices. For more insights, visit the RSPA blog at

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Jim Roddy is the President and CEO of the Retail Solutions Providers Association (RSPA). He has been active in the retail IT channel since 1998, including 11 years as the President of Business Solutions Magazine, six years as an RSPA board member, one term as RSPA Chairman of the Board, and several years as a business coach for VARs, ISVs, and MSPs. Jim has been recognized as one of the world’s Top Retail Influencers by RETHINK Retail, a Leading CannaTech Influencer by The CannaTech Group, and is regularly requested to speak at industry conferences on SMB best practices. He is author of two books – The Walk-On Method To Career & Business Success and Hire Like You Just Beat Cancer – and is host of the award-winning RSPA Trusted Advisor podcast. For more information, contact