Please provide a description of your company in 50 words or less.
Advanced Wireless Communications delivers powerful communication solutions including two-way radios, call systems, and wireless technologies tailored for retail, senior living, and logistics. Our tools empower frontline teams to work smarter, stay safer, and respond faster while seamlessly adapting to the unique demands of each industry.
Why did you join RSPA?
Joining RSPA allows Advanced Wireless Communications to connect with key players in retail technology, opening doors to new partnerships and business opportunities. Membership also keeps us informed on retail trends, helping us stay innovative and customer-focused.
What are the core values of your company?
Best In-Class Customer Service and Satisfaction, Honesty and Integrity, Willingness to Learn, Results Oriented, Teamwork, and Fun!
What verticals do you serve?
National Retail, Senior Living, and Logistics
What products/services do you provide?
Advanced Wireless Communications provides a wide range of products and services including two-way radios, call light systems, push button call boxes, headsets and accessories, repeaters and infrastructure equipment, paging and intercom systems, and custom wireless communications solutions. Our services include system design and consultation, installation and integration, onsite and remote support, training programs, and maintenance and repairs.
Name one fun fact that makes your company different from others.
We don’t just sell technology—we design it. Unlike many providers, AWC actually engineers and customizes many of our own communication solutions in-house. From radios to charging systems and even scanning accessories, we build tools tailored to the real-world needs of frontline teams—something few competitors can say.
What is the most encouraging thing you see for the future of the retail IT industry?
The most encouraging thing we see in the future of retail IT is a shift toward smarter, more unified technologies that are purpose-built for the frontline—driving real-time insights, reducing device clutter, and enabling faster, more informed decision-making. With tighter alignment between IT and operations and more scalable, integrative solutions, retailers are finally able to implement tech that truly works the way their teams do.
Connect with us:
The best point of contact is Lucas Fritz.
Email: lfritz@advancedwireless.com
Phone: 952-469-0129



