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     Jan/Feb 2012 President's Note By: Joe Finizio A Salute to Sales People Here is a long overdue salute to the sales people who work in the retail technology industry. Over the years I’ve had an opportunity to work with many sales people, both good and bad. The one constant is the impact that sales people have on business – whether you are a large or small company.

     Jan/Feb 2012 [FEATURE] Leadership Reality Check: 5 Ways to Tell Whether You’re Really In Touch By: Jennifer V. Miller George, an executive at a large company, made an impromptu appearance at a department meeting attended by 30 employees. He gave a rousing pep-talk that concluded with, “I’ll support your decision to say ‘no’ to non-value-added projects.

     Jan/Feb 2012 [FEATURE] Showing Appreciation Creates Stellar Results By: Elinor Stutz When someone earnestly compliments you, how does it make you feel? Most human beings savor the momentary attention when they know their best has been delivered and it is received with appreciation. In today’s hectic world many businesspeople overlook this fact. They then wonder why building their business is such a struggle.

     Jan/Feb 2012 [FEATURE] Beyond Basic Brainstorming: A Process for Better Ideas By: Kevin Eikenberry You’ve been to those meetings. In a sterile conference room with a whiteboard or flip chart, the facilitator (maybe even you) encourages the group to come up with some creative ideas. It’s time to brainstorm… While much has been written about the brainstorming process, (and while most have been to at least one training class to learn how to do it more effectively) the reality is that the basic strategy as outlined above is flawed and almost without question won’t generate the best ideas.

     Jan/Feb 2012 [FEATURE] Business Strategy Feature   With the new year, we thought we’d provide connect readers with some twists on common business practices and strategies…like brain storming, managing employees, and creating a positive company culture. Don’t be afraid to spice it up this year with these creative ways to create positive change within your organization. Check out the articles on the pages below and jot down some notes…these ideas combined with your existing business strategies may help create the perfect recipe for success in 2012! Beyond Basic Brainstorming Leadership Reality Check Showing Appreciation Creates Stellar Results How to Surround Yourself with People Better than Yourself     .

     Jan/Feb 2012 [FEATURE] How to Surround Yourself with People Better than Yourself By: Jason Seiden It’s old wisdom: surround yourself with people better than yourself. But how? How do you know that the people you’re putting around you are actually better, and not just richer/smarter/better looking? Let’s begin by acknowledging that I actually know how to do this. Here's proof: Those three other people in the photo.

     Jan/Feb 2012 RetailNOW Myth Busted By: Sara Petrus Some vendors fear losing their resellers to the competition at RetailNOW. The evidence proves otherwise. With RetailNOW 2012 right around the corner (and sold out to boot), many of the RSPA committees’ focus has switched to outreach; specifically getting new faces to the show.

     Jan/Feb 2012 New Member Spotlight Pioneer Retail Systems  connect: Describe your business. Pioneer Retail Systems, LLC is a one stop shop for your business needs. We specialize in POS hardware, software, accounting software, merchant services, and label software.

     Jan/Feb 2012 The State of Social Media in the POS Industry By: Steven Groves Online and social media-based marketing has, by most all accounts taken over as a growing, if not predominate tactic for businesses to connect to customers. This is true for connecting to both consumers (B2C) and other businesses (B2B) – marketing online and social is where you want to be sure you are allocating some of your marketing investment. If this statement is true, we wondered what the state of social media adoption is by the POS industry in particular.

     Jan/Feb 2012 We asked: How often do you revisit your business strategy to accommodate the ever-changing nature of our industry (i.e. PCI updates, SaaS, mobility)? Bart Collins Macro Integrations Services “I don’t believe our overall business strategy has changed due to the constantly changing nature of our industry.

     Jan/Feb 2012 Legally Speaking By: Robert Goldberg Liability in the Cloud Recently I downloaded new software for my mobile phone and immediately saw my battery consumption go from numerous hours to three hours per charge. Since I was traveling out of the country I quickly went to the local store to speak with a “Genius.” The solution was to erase everything from the phone and re-install the software.

     Jan/Feb 2012        By: David Gosman If Google Doesn’t Know About You. Do You Really Exist? An astounding 97% of consumers search online when looking for a local business*. That means just about everybody goes to Google (except for those that use Blekko.

     March 2012 President's Note By: Joe Finizio A New Spin It’s time to give the President’s Note a new spin. Over the past several years this column has had an inward focus with information on projects and initiatives at RSPA. It’s time for an outward focus to share observations and insights gained from our travels throughout the retail technology industry.

     March 2012 We asked: When you return from a business summit, how do you put into action what you learned and share it with your staff? Will Atkinson CAP Software “I love attending summits like INSPIRE because I always get a lot of great ideas from the presenters and from other business leaders. Events like this are a great way to bounce ideas and new concepts off of people that you don’t see very often in an intimate setting and I always get great feedback. I come back energized and excited about new projects and partnerships and I try to carry that momentum back to the office to get my team excited about where our industry is headed.

     March 2012 Meet the Member Spotlight INTRIX Technology | www.INTRIX.com Interview with: Jeffrey Connors - Chairman and CEO connect: Describe your business.

     March 2012 What is Your Loss Prevention Strategy? Vital Information for Your Retail Clients By: Scott Kreisberg When it comes to security and protecting your assets, you need a good strategy. You will know how good that strategy is when you try to balance the cash register at the end of the day; when you do your physical count; when you are faced with a computer crash; or when too many of your customers start having identity theft on their cards. Do you want to wait until then to find out that your protection was inadequate? The most effective method to achieve security has always been a layered approach.

     March 2012 [INSPIRE2012 Recap] Why INSPIRE2012 Education Was Priceless By: Mike Monocello Each year, whenever friends and family learn to which tropical destination I’ll be traveling for INSPIRE, I always catch eyes rolling and hear snide remarks as they assume the trip is nothing more than a paid vacation. While I can’t deny that the event does provide opportunities for some fun in the sun, those who attend know that the event is far from just a week long tanning session. Indeed, INSPIRE provides some of the best education you can find in the channel.

     March 2012 [INSPIRE2012 Recap] INSPIRE Day #3 Education Marketing & Sales Advice for Resellers By: Jim Roddy The education session on the final day of the Retail Solutions Providers Association (RSPA) INSPIRE2012 winter conference was titled “Become the First Choice in Your Market: Marketing and Selling to Meet Your Financial Objectives.” Business owner, consultant, and author Brett Harward led the discussion. Here‘s what I thought were the best VAR-focused nuggets of advice from this education session: Your marketing doesn’t need to sell.

     March 2012 Legally Speaking By: Robert Goldberg Protecting Assets from Creditors In difficult economic times credit becomes tighter and tighter. When it does ease up, as it has appeared to do, creditors having learned harsh collection lessons seek greater assurances that they will be paid. Often requirements for credit terms destroy or interfere with the very organization of your business.

     March 2012 [FEATURE] INSPIRE2012 RECAP   Off Road, But Not Off Course .that was this year’s INSPIRE2012 theme. Boy were we off road (as you can see by the adventurous pictures here), but we were more on course than ever according to the attendees.



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